MS-91: Advanced Strategic Management

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Reference Book

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IGNOU Study Material in pdf

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Syllabus

Block 1: ISSUES IN CORPORATE MANAGEMENT

Unit 1 Corporate Management : An Overview

Unit 2 Introduction to Corporate Strategy

Unit 3 Corporate Policy

Block 2: CORPORATE GOVERNANCE

Unit 4 Historical Perspective

Unit 5 Top Management and Corporate Governance

Unit 6 Code and Laws for Corporate Governance

Block 3: COMPETITIVE SCENARIOS AND STRATEGY

Unit 7 Strategies for Dynamic and Stable Markets

Unit 8 Strategies for Domestic and Global Markets

Unit 9 Market Structures and Network Externalities

Block 4: STRATEGIC ENABLERS

Unit 10 IT and Strategy

Unit 11 Technology and R&D

Unit 12 Knowledge Management

Unit 13 Innovation

Block 5: CORPORATE SOCIAL RESPONSIBILITY

Unit 14 Strategy and Social Responsibility

Unit 15 Ethics and Values

Unit 16 Social Audit

Unit 17 Philanthropy as a Strategic Choice